More than a vision. More than a dream realized.
This is the story of a lifestyle, a bold new perspective.

Fourteen years ago, our CEO Juan Carlos Carretero had a revolutionary vision: he recognized that only iconic brands in the market offered innovative and cutting-edge frame designs, which were inaccessible to the majority of the public. From this idea, HUGOCONTI was born, with a clear mission: to bring the latest trends to every corner, but with a unique twist. We are committed to offering style, quality, and a competitive price, ensuring that avant-garde fashion is within everyone's reach.

From the very beginning, we have stood out by innovating and making a difference, opening the "doors of exclusivity" and extending their reach to embrace a broader and more diverse audience. Throughout our journey, we have built lasting relationships with our customers, founded on trust, integrity, and an unwavering commitment to their satisfaction.

Today, with over a decade in the industry, HUGOCONTI embodies the perfect balance of exceptional design, unmatched quality, and unparalleled style.

We are pleased to share that HUGOCONTI has expanded its presence to six countries and continues to strengthen partnerships to bring our brand's philosophy to new regions. With a portfolio of over 10,000 independent retail locations, we remain committed to offering the best in every design.

We invite you to join us on this journey as we continue to redefine optical fashion standards and bring excellence to every corner of the world.

Our primary purpose is to bring joy to people's faces.

That's why we choose vibrant colors, as we firmly believe in their ability to convey energy and vitality. Each hue is carefully selected to complement the design and enhance the unique personality of every frame. Beyond colors, we draw inspiration from the latest fashion and technology trends to ensure our designs are both modern and timeless.

We strive for harmony between form and function, creating frames that are not only visually striking but also comfortable and practical for everyday use

At HUGOCONTI, design goes beyond aesthetics. It is an expression of our philosophy and our commitment to making each day a bit brighter for our customers.

Each design is meticulously crafted with top-quality materials to ensure our customers' satisfaction.